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Thursday, 15 May 2008
Home arrow Dar Guide arrow Investing in Dar Series arrow Investing 101
Investing 101 PDF Print E-mail
In last month’s article ‘The Opening Bell’ we looked at the Dar es Salaam Stock Exchange (DSE) in a very general way. Today, and in several following issues, we will look at the DSE in more detail. While future articles will talk about how we can evaluate the worthiness of a specific stock, today we’ll stay at the 30,000 foot view, looking at why people invest in the stock market instead of something else and talking about the mechanics of making your first trade.

So, why invest in the stock market? To answer that, we need to explain a bit more about what the market really is. The stock market is the place where business owners go to raise capital for improvements (like new machinery or maybe additional advertising – anything they need to make their business grow) and they offer a bit of their company, guaranteed by a ‘stock certificate’, to anyone who is willing to fund that growth.

“Why don’t they just go to a bank?” you might ask. They could go to the bank but – like you – they are charged a hefty interest rate and they need to put up collateral to ensure that they repay their loan. So rather than go to the bank, these business owners go to the public and say, “I’ll make you a deal: you give me some money to grow my business and I’ll pay you back with a return proportionate to my growth.” That is only fair, of course, since you take all the risk that your funding will produce real growth. (If it doesn’t and the company’s revenues shrink, the promise of ‘a return proportionate to growth’ will mean that you get less than what you paid – possibly much less - though the stringent requirements for being listed on the DSE are designed to reduce that risk).

So now we know why the business owners are offering you their stock, but why is that of interest to you? If you are like most of us, you probably have the goal of someday owning your own home, (and if you already do – congratulations! – but read on anyway, the logic is just as true for you). Saving to buy a home generally takes years because the property itself will cost at least 300,000 TShs and sometimes two or three times that, to say nothing of the cost of materials and labor to build the house. So, even saving 50,000 TShs a year, that goal is still at least six years away. The question then becomes what should you do with the money while you are building up your ‘nest egg’ for the house?

With inflation at about 5%, after six years you’d be losing 30% of the value of the first shillings you put away if you hid them in a jar beside your bed, as detailed in the chart below:
 YearStock at 7% Jar Beside the Bed
Difference 
 1    51,000      49,000    2,000
 2   103,020      97,020    6,000
 3   156,080     144,080   12,001
 4   210,202     190,198   20,004
 5   265,406     235,394   30,012
 6   321,714     279,686   42,028
*note: All numbers reflect savings of TShs 50,000 per year with annaul loss of buying power of 5% (inflation rate) per year

In the example above, the person who invests in stocks buys the property a year earlier than the person with the jar beside the bed. Once again, this is only an example and the return may not 7% (though that is the average return at the DSE in recent years. Note the word ‘average’ – ‘on average’ some stocks will better than this and others not as well. We’ll look at ways to determine the winners from the loser when we take that topic up next month).

So, now are you ready to go out and buy some stock? Probably not…there is a lot more that you should know. For this month, we’ll just add three things; dividends, share price and brokers.

Let’s start with price per share: The share price is the price listed in the newspaper and it is what a share of the company’s stock would have cost you had you bought it yesterday. That price, multiplied by the total number of shares that are ‘on the market’, gives you the company’s ‘market value’. In general, you want to see a low market value when you buy shares and a high market value when you sell, reflecting solid growth during the period you held your shares. The difference between the price at which you buy and the price at which you sell reflects your profit (or loss) per share.

But share price also reflects the way the company chooses to repay your investment, because the company has a couple of options here. The most direct way the company can repay you is by paying cash dividends. Right now in Tanzania there is pressure on companies to pay dividends because shareholders seem to prefer companies that do – and the dividends are generally around 5% per year. But that 5% comes right off the company’s bottom line so, when the dividends are paid, you’ll notice about a 5% drop in the price per share. Dividends let you see a small return each year rather than making you wait for a potentially bigger one at the time you decide to finally sell.

The other option the company has is to forego the dividend payments and just keep plowing its earning back into the company in the hopes of further accelerating growth. This approach should result in even bigger dividends somewhere down the line as well as a higher price per share. Like most things about investing in the market, this is essentially a trade-off in which you agree to leave all your money in the company in hopes of increasing your down-stream price per share. As I say, it is not a particularly popular approach in Tanzania today, but it certainly is elsewhere.

So let’s see how this works: say you buy 200 shares of stock at 500 TShs each (100,000 TShs total investment), and the company announces a 5% dividend per share. They will send you a dividend check for about 5,000 TShs every year they pay that dividend. If things go well, they will do this even as the company’s overall ‘market value’ grows so that the shares you paid 500 TShs for may be worth 550 TShs after several years. In other words, in this hypothetical example you get 5% of your investment in cash payment every year plus 10% when you finally decide to sell (10% being the difference between the price at which you bought it – 500 – and the price at which you sell – 550 .)

Clear as mud? Well don’t worry if it isn’t clear because that’s what stockbrokers are for. Stockbrokers are specially trained to explain all this murky stuff to you, to help you to decide what to buy and when to sell and to execute the trade – that’s why you pay them a commission of 2% on every order that they trade. The only way into the market is through a licensed dealer or broker as they are the only people authorized to be on the trading floor, and here’s the current list:
Licensed Dealer/Broker         Company                     Phone
Mr. LL Tario Urassa         Tanzania Securities Ltd.     211-2807
Mr. Jerry Solomon             Solomon Securities Ltd.    211-2874
Mr. Gabinus Maganga &
Mr. Arphaxad Massambu     Rasilimali Ltd.                 211-1708
Mr. Rweyunga L Malauri &
Mr. Gration Kamugisha         Orbit Securities Co. Ltd. 211-1758
Mr. Nazir Karamagi &
Prof. C Inyangete                 Vertex International Ltd.     211-0392
Mr. George Fumbuka &
Mr. Charles Bupamba         Core Securities Ltd.             212-3103

Once you select a broker, he or she will be more than happy to meet with you and explain which of the listed companies are best suited to your investment needs…But we’ll talk more about evaluating companies next month. Until then, remember…Buy Low! Michael Gehron
 
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